The first rule of a successful website…

…is to make sure it looks different every time your readers visit. Keep it fresh and give the impression there are dozens of busy little web writers constantly updating it.

I haven’t exactly been doing that here.

Seriously, though, lots has been going on and this blog isn’t a priority just now. But that’s OK, because I write this for myself and actually have no audience, at least not deliberately.

I do have another Michael Gove rant brewing, though, and some thoughts on my new side project – building successful websites.

I have no idea what the second rule is, by the way.

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